Albert Heijn, a Dutch retail chain, has started selling sustainably farmed shrimp supplied by a value chain consortium that includes shrimp importer Klaas Puul, Skretting, Veramaris and Protix, and Cofimar, an Ecuador-based farm.

The consortium has successfully developed innovative shrimp feed, crafted by Skretting Ecuador for Cofimar. The feed incorporates alternative ingredients such as Veramaris algal oil and Protix insect meal, significantly reducing the marine footprint of the feed formulation. Moreover, these shrimp are ASC-certified and raised in accordance with stringent welfare practices, ensuring both environmental and social responsibility throughout the farming process.

Shoppers in the Netherlands can find these sustainable shrimp products on Albert Heijn's shelves, a testament to the supermarket's commitment to animal welfare, eco-friendly feed, and the reduced marine footprint of farmed seafood.

"Collaborating with Veramaris, Skretting, Klaas Puul, Cofimar and Protix not only advances sustainable aquaculture but also delivers healthier and more sustainable choices to our customers," said Emiel Beekwilders, quality manager for Meat, Seafood, and Cheese at Albert Heijn.

As the consortium celebrates this significant achievement, it is also looking to the future by actively seeking partnerships with other retailers to widen the availability of sustainable shrimp and expand these sustainable practices across the industry.