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Adifo strengthens its position on the Chinese market

Software manufacturer, Adifo and New Hope, confirmed a cooperative agreement during an official signing ceremony in Qingdao. This agreement forms the beginning of a close cooperation, by which both companies aim at innovating together and expanding their presence in the Chinese market.
June 11, 2014

The signing ceremony between Adifo and New Hope Liuhe took place in Qingdao May 17, 2014.

Software manufacturer, Adifo and New Hope, confirmed a cooperative agreement during an official signing ceremony in Qingdao. This agreement forms the beginning of a close cooperation, by which both companies aim at innovating together and expanding their presence in the Chinese market.

New Hope Liuhe is the list company of the New Hope Group (NHG), China\'s leading agribusiness operator. NHG has over 80,000 employees and close to 500 subsidiaries that operate both in China and abroad.

Peter Tsjoen, who represented Adifo during the negotiations and at the signing ceremony, said he and Adifo were looking forward to cooperating with New Hope Liuhe. \"Our know-how and innovations will bring added value for New Hope Liuhe and will support them in their growth,” he said.

The purchase of BESTMIX® Feed Formulation Software by New Hope Liuhe symbolizes a cooperation between the companies that will lead to innovation and progress in the Chinese food and feed industry and significantly strengthens Adifo’s position on the Chinese market.