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Latin America

BioMar names new general manager in Ecuador

Danny Velez has decided to retire and BioMar Ecuador’s current finance director, Andres Rivadulla, will take over as general manager.

Danny Velez and Andres Rivadulla MD BioMar Ecuador
Danny Velez and Andres Rivadulla, BioMar Ecuador
May 20, 2024

The general manager of BioMar Ecuador, Danny Velez, has decided to retire. BioMar Ecuador’s current finance director, Andres Rivadulla, will take over as general manager.

“Under the leadership of Danny Velez, we have seen our operation in Ecuador go through a tremendous growth process. He is passing on a company in excellent shape despite the difficult environment for both our staff and customers with national security challenges, continued power cuts that interrupt production, and low shrimp prices,” said Henrik Aarestrup, vice president, LATAM, Shrimp and Hatchery at BioMar.

Velez joined Alimentsa in 1991 as operations manager and in 1993, he was appointed vice general manager. When BioMar Group acquired Alimentsa in 2017, Velez became the first general manager of BioMar Ecuador. He successfully took the company through the transition from a family-owned local business to being a part of a leading multinational feed company.

Andres Rivadulla joined BioMar Ecuador from French supplier of plastic pens and lighters, Bic, in 2018, and has equally contributed to the success of BioMar Ecuador in recent years.

“As finance director, Andres has demonstrated great skills and overview and in the past few years, he has taken on a role beyond the original scope of his position. This leaves me confident that he will be able to lead the continued development of BioMar Ecuador,” said Aarestrup.

Velex will be supporting the company at least for the coming 12 months as special counselor to BioMar Ecuador and the board of directors of BioMar Ecuador.