INVE Aquaculture and INVE Nutri-Ad Join Competences in New Division Aquaculture Feed Additives
The Aquaculture Feed Additives Division of INVE Nutri-Ad has emerged from joining know-how and expertise from two core business units of the INVE group: INVE Aquaculture and INVE Nutri-Ad. INVE Aquaculture is a pioneer in specialty nutrition for hatchery production of marine fish and shrimp since the early eighties, and has developed over the last decade also a vast experience in providing nutritional and health care solutions for grow-out stages of various fish and shrimp species worldwide. INVE Nutri-Ad is a global prime supplier of specialty feed additives and ingredients based on state-of-the-art production technologies, flexible customer services, continuous product development. INVE Nutri-ad differentiated value proposition is mainly articulated around its commitment to support users in applying products properly based on sound diagnostics and risk assessments. INVE Nutri-ad strives to provide natural and environmentally friendly solutions to the feed industry worldwide..
INVE Nutri-Ad’s Aquaculture Feed Additives Division has an ambitious plan to “work side-by-side with its aquaculture feed producers, facilitating improved profitability and sustainability for them and increasing product quality for the consumer,” according to Mr. Ben Letor – Global Marketing Manager INVE Nutri-Ad. “This recent incorporation of aquaculture feed specialists complements our existing scientific and technical teams to potentiate our commercial network in the key aquaculture markets in Asia, Europe and America.” INVE Aquaculture on the other hand will keep its leading function in providing life feed & health solutions to hatcheries and farms worldwide.
“The concentration of INVE’s competences in the field of aquaculture feed additives under the newly created Aquaculture Feed Additives Division of Nutri-Ad yields a unique combination of R&D capabilities, expertise, product diversity and customer service focused on developing and bringing the best additive solutions to the aquafeed industry,” says Dr. Peter Coutteau, newly appointed Business Development Manager Aquaculture for INVE Nutri-Ad. Coutteau has over 20 years experience in research, product development and customer support related to aquaculture nutrition, of which over 10 years is with INVE Aquaculture. “Our team of aqua feed experts has over a decade of industrial experience in aqua feed formulated for different species and farming conditions. We expect exciting innovations to result from teaming up with the scientific, technical and commercial teams at INVE Nutri-Ad, who have recognized expertise in developing, manufacturing, applying and marketing a broad range of specialty feed additives, so far mostly focused on land animals.”
This aquaculture extension within INVE Nutri-Ad has resulted in a diversified product portfolio for aquaculture organized under six programs: (1) Performance Enhancement, covers key issues such as the replacement of marine ingredients, maximizing feed cost efficiency by optimizing feed conversion and minimizing harmful waste effects in the environment; (2) Health and Well-being, centers around supporting good health condition in animals through reliable immunostimulants, anti-microbials, anti-parasitics, ammonium binders, and key vitamins; (3) Preservation and Stabilization, provides feed additives for avoiding spoilage of ingredients and finished feeds; (4) Feed-Food Safety for prevention of harmful effects developed by micro-organisms and toxins; (5) Production Aid, for improving physical characteristics of aqua feed including water stability, smell and colour; (6) Natural Alternatives, to ensure that animal nutrition is based on natural ingredients including natural pigments and phytobiotics.
The aqua feed industry is expanding and maturing from a young, pioneering industry into a more professional feed industry. Compared to agrifeed milling, aquaculture nutritional know-how is still far more limited because of the greater variety of fish and shrimp species being farmed. An increasing degree of specialization is therefore required to be able to respond to the dynamic environment of horizontal and vertical integration. To assist the feed industry in taking up these challenges, INVE Nutri-Ad is now in a position to offer professional and innovative products and services powered by a continuous screening program leading up to novel concepts through in-house research combined with external collaborative research at universities and institutes around the globe.
For more information, please contact INVE Nutri-ad – Belgium: b.letor@inve.be
